The advertising agency Saraguato hired SIA Interactive to develop a 360º Interactive Dome for its client Allianz. The solution includes a virtual tour of the Interlagos F1 track and an exciting high-speed race.

  Ficha Técnica
Client Allianz
Agency Saraguato
Place San Pablo - Brasil
Date September, 2009
Client´s Goal Transportable – Large audiences – High Impact – Live transmissions – Interactivity – participating – having fun - playing
Solution Domo 360º Interactive Dome

October 2009 –San Pablo, Brasil

The public enters the dome for a 360º experience: after taking a virtual tour of the Interlagos track, the two groups stops at the starting line.

With two Formula 1 cars, the interactive race is ready to begin. The members of both teams accelerate their race car by moving both arms as quickly as possible: the team whose car crosses the finish line first will be the winner of the race.

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